About us

ATEX Sportswear Company is a one hundred percent Czech company producing quality sportswear in small batches for many different sports. The company has been manufacturing for more than twenty years exclusively in workshops in the Czech Republic.

Thanks to many years of close cooperation with many top European athletes, ATEX Sportswear are now able to accommodate everyone interested in quality clothing, whether professional team of rowers, anxious to achieve the best time or a bunch of cycling enthusiasts striving to get a decent thirst.

Why ATEX Sportswear

Our clothing has been tested by top European athletes, including world champions and Olympic champions for more than 20 years!

All our clothing is sewn exclusively in our workshops in the Czech Republic.

Owing to the quality of our clothes we can afford to guarantee premium three year warranty.

We use quality materials from reputable European companies.

We offer short delivery time that suits our customers. Standard delivery time is between 3 - 5 weeks depending on the type of the order and season. Exceptionally we are also able to deliver goods within a few days.

Together with each custom-made order we also offer an adequate graphical presentation for free, free postage and, if required, sending of colour sample book for free.

When additional printing, we use sublimation method in which there are no colour or design restrictions while guaranteeing colour stability of our clothes.

We do not require any minimal order and when ordering more goods, the price does not increase.

We treat each customer individually and the same people that take order communicate with our customers throughout the whole manufacturing process. They are easy to be reached by email or over the phone.

When receiving an order for the same clothes but in different sizes we adapt the graphics individually, in other words, we proportionally change the logo (make it smaller or bigger) or any other design for each size.

We are able to produce clothes that will fit even atypical or unsportsmanlike figures.

Our range of products extends to many sports - this ensures that our customers have all their clothes in the same quality, design and colour. For our customers we are also able to make textile banners or beach flags to advertise his business or club.


History of ATEX Sportswear

2015 January Czech national wrestling team is starting to compete in our clothes.
2014 October Czech national Nordic Combined team will wear our clothes in the next season 2014/2015.
2014 September We are renewing our four-year contract with Czech biathlon federation. Slovakian national biathlon team is also going to wear ATEX clothes for the following 4 years while we are parting friends with Belarusian national biathlon team.
2014 February 44 sportsmen from 3 countries in 7 different disciplines are wearing ATEX clothes at the Olympics in Sochi. Some of these sportsmen then win 10 medals from which 4 are gold!
2013 July  Establishment of ATEX Sportswear Norge company, this way we are attempting to make a breakthrough in the birthplace of cross-country skiing.
2013 June After a four-year break we continue in a cooperation with the Czech rowing team. The biggest stars of this sport Mirka Knapková and Ondřej Synek wear our clothes these days.
2013 February Nové Město na Moravě host the biggest domestic sport event of the year – World Championship in biathlon, where already four national team (CZK, SVK, BLR, NZL) wear our clothes.
2012 November ATEX is becoming an official partner of triathlon and biathlon federation, to be more precise of the Czech triathlon association and cross-country skiing division of Ski Association.
2012 April We are opening a new branch in Poprad, Slovakia. Foundation of ATEX Sportswear SK company is taking place which bring us closer to our customers.
2012 January In order to get closer to our Slovakian customers we are establishing ATEX Sportswear SK.
2010 November Opening of our Prague branch that also serves as our retail shop.
2010 May We are signing partnership contract with Slovakian national biathlon team. Thanks to that a big star of Slovakian sport and a recent Olympic winner, Anastasiya Kuzmina, also wears our clothes.
2009 April We are about to start producing biathlon clothes for Belarusian national team including the most popular sportswoman Darya Domracheva.
2009 March First retail shop in our place of business is being opened.
2008 July We are supplying Hi-Tec company with our clothes for Czech paralympic games in Beijing. We are also producing small-quantity lines for other renowned marks (ONE WAY Sport, Kappa...).
2006 September Change in company management. One of the company founders, Jaromír Fridrich, is leaving. Both sons – Oldřich Sova and Michal Fridrich, officially start participating in the company management. ATEX Sportswear is remaining a family business.
2003 KNational speed skating coach Petr Novák contacts us to have clothing for his skaters done from us. The great white hope of his Nowis Team is 15-year-old Martina Sáblíková.
2002 Cross-country skiing is not far from biathlon. We are starting to produce clothes for Czech national team, first for the summer training and from 2006 the skiers run in our suits during the World cup.
2001 Every cyclist takes for granted cross-country skiing in the winter. We are adapting our range of products and after years of practice and testing we are reaching our target: Czech national cross-country skiing team is wearing our clothes. Later, ATEX Sportswear is wearing all top sportsmen including Olympic medallists Kateřina Neumannová, Lukáš Bauer or Martina Koukal.

We are making good use of our experience in making elastic clothes in other sport and that is figure skating. 11-year-old Michal Březina is wearing ATEX clothes.
2000 December Jan Hruška, new star of Czech cycling, is training for the new season in our clothes. He is soon followed by great sportsmen: Ján Svorada, Tomáš Konečný, Michal Hrazdíra, Lubor Tesař and so on.
2000 November Foundation of first version of our web pages www.atexsport.cz.
1999 Aerobic is in! Tomáš Krmíček, later multiple world champion in this sport, is wearing our clothes.
1998 Tight elastic clothes does not dominate aerobic only, but also rather remote sport: bobsleighing. Czech national bobsleighing team is wearing our clothes for the first time.

After Peter Vabroušek , we also cooperate with his brother, Michael who is later became world champion in rowing. We are launching into water. Prestigious Czech team Dukla is rowing in our clothes and later all Czech national team including Ondřej Synek and Mirka Knapková. We also cooperate with Václav Chalupa on his Chalupa Cup.
1996 Petr Vabroušek, student of Masaryk University, Brno is addressing us to provide him with new triathlon clothing. Due to this we also make clothes for his team colleague, Filip Ospalý who later became European champion.
1994 Wrestling club TAK HELLAS is based only a few steps from our company and so we are starting to produce wrestling clothes. From the same ´geographical´ reasons we are making first football clothes for our home team FC Medlánky.
1993 We are mainly interested in making cycling clothes and thus for a very popular aerobic exercise.
1992 July A couple Alena and Jaromír Fridrich are founding ATEX company Ltd. Alena can profit from a long-standing experience in the field of fashion design and clothes making and Jaromír from his career as a professional cyclist (among others double champion of Czech Republic in road cycling).